It seems like Samsung and Armani are working extra hard in promoting their latest product, the Night Effect phone, as they even put up a dedicated site for it.

So, what can you find in the site? It has a video preview of the phone itself and a registration page for those who would like to be informed of any updates concerning the Nigh Effect.

If the thought of it sporting a 2.2-inch AMOLED display doesn't win you over, they made sure that this set of new images of the Armani Night Effect phone captures your attention with its brilliant screen and Emporio Armani branding. Here's a video below showing both a white and black version demonstrating its various lighting effects. A bit too cheesy for my taste, but I reckon it will appeal to the bar-hopping nightclub-going segment of the market.

New details and a possible selling price €300 ($439) are expected in November. Europe, as usual, will probably get it first with the North American market following suit.

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