The Salvation Army in Finland launched its annual Christmas Donation campaign on the Internet for the fourth consecutive year. This year the Campaign utilizes text messaging (SMS) for the first time in a unique way.
People who take part in the Campaign receive a goodwill message to their mobile phones, and that message can be forwarded via SMS to their friends and colleagues. The online campaign has been created by Ego Taivas agency and SMS technology has been provided by Add2Phone Ltd, the leading mobile marketing and m-commerce technology company.
Post Your Comment